Plavix Ads Increase Medicaid Costs but Not Usage (CME/CE)

Medicaid expenditures for clopidogrel (Plavix) soared after direct-to-consumer TV ads for the drug began airing, though not because of any change in prescription trends, researchers said.

source : www.medpagetoday.com

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Submited at Monday, November 23rd, 2009 at 7:00 pm on Cardiology by admin
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